On May 21st 2010 TIME magazine dedicated its cover and main story to Facebook which is the biggest and fastest growing online media network today. Founded by now 26 year old Mark Zuckerberg in his Harvard undergraduate dorm room as a way to connect to other Ivy League students, Facebook is now …”The words third largest country by population.” This fast pace growth of this online network is confirmation of the thirst for online information and accessibility of today’s world.
The article emphasizes on the cultural shifts that has happened throughout the last decades and dwells on the fact the so many of us are so much more comfortable living our life’s online. Relating this to what we have constantly asked ourselves in the classroom will online media eventually take over written? I would definitely go further by questioning the fact that online social networking could substitute our social life’s concerning dating and meetings. More so, brands should defiantly thrive to become a part of social networking in order to get that competitive edge or at the rate we are going …..in order to compete with other brands.
Participating on an online social network like facebook on a personal level is a norm. Those who are not on it could be considered outcasts or not intune with today’s world. Eventually, this will happen with brands and products and maybe even news. Which makes me think of another subject we have discussed in class…will we have to pay to be on Facebook in the future? The article does not go so far ahead in telling us this information, but one can wonder. With so much news accessibility and free online marketing, interacting, selling and buying on one social media network…..who will eventually pay for all of this? Ones we are hooked up with so many friends and online appointments and entertainment will we have the power to just turn our backs on it or will we eventually end up paying?
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